Luck isn’t a strategy, a process with continual improvement is. Visit your process and plan often and ask yourself,

How did my plan perform? Where were my assumptions right? Where were my assumptions wrong? Remember, the process is never complete. Trust the process, and press forward being eager to test, identify and the capitalize on the things you learn about your product and service in your area. This is crucial because most others won’t do this, but those who do will have one more advantage in the game. Make it a game, implement new, updated strategies along the way and you’ll greatly increase the odds you will win the game!